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- Seen at the 14th Street subway stop (for @kristophererik) @ 14th Street Subway instagram.com/p/aq_fMTHg41/ 9 hours ago
- Instead of a Cannes Lion: insteadofalion.com <Brilliant. That would make a difference.> via @KeithStoeckeler 6 days ago
- 2nd worst Twitter week of the year: 7 days of insufferable tweets about the 'creativty' of Cannes. 2nd only to SxSW week. 6 days ago
- RT @benkunz: I've also decided to ditch my skeuomorphic aesthetic. 6 days ago
- RT @daveg: This was the moment the arab spring effect of technology really hit the US. 1 week ago
Category Archives: Branding Eras
The ‘New’ Center of the Sales Cycle
The sales cycle is a classic framework that has been around for a long time. You can find versions that are more complicated than this, but I like this one. For me, this is the simplest way of breaking down … Continue reading
Posted in Branding Eras, customer journey, sales cycle
2 Comments
Was This The First Logo?
What’s the oldest logo you can think of? Coca-Cola? Jell-0? Alka-Seltzer? A few great brands of today date back to the late 19th century. Most to some period in the 20th century. You want an old brand? Instead of 100 … Continue reading
Posted in Branding Eras
5 Comments
The Next Era in Branding
That seems like a grand claim. Like something a branding guru would say as they set you up in order to sell you something familiar dressed up to look different. I’m no guru, and I’m certainly not prescient enough to … Continue reading
Posted in Branding Eras, Marketing
12 Comments